The Obituary of the B2B Marketing Funnel

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The B2B marketing funnel is under attack, especially in the B2B lead generation space. Find out what is — and what should be …

Having trouble viewing the text? You can always read the original article here: The Obituary of the B2B Marketing Funnel

The B2B marketing funnel is under attack, especially in the B2B lead generation space. Find out what is — and what should be — taking its place. We like funnels. We like them because they provide us with some sense of progress in our marketing efforts. We have advertising programs to get people’s attention. We […]

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