Cookies To Humans: Implications Of Identity Systems On Incentives!

A story where data is the hero, followed by two mind-challenging business-shifting ideas. At a previous employer customer service on the phone was a huge part of the operation. Qualitative surveys were giving the company a read that customers were unhappy with the service being provided. As bad customer service is a massive long-term cost […]

Cookies To Humans: Implications Of Identity Systems On Incentives! is a post from: Occam’s Razor by Avinash Kaushik

Five Key Elements For A Big Analytics Driven Business Impact

There is, almost literally, an unlimited number of things you could focus on to create a high impact data-influenced organization. And, as if unlimited is not enough, nearly every month your analytics vendors release new features, you discover new analytics solutions, and as your business is more successful (hurray!) there is a new mobile app […]

Five Key Elements For A Big Analytics Driven Business Impact is a post from: Occam’s Razor by Avinash Kaushik

Five Key Elements For A Big Analytics Driven Business Impact

There is, almost literally, an unlimited number of things you could focus on to create a high impact data-influenced organization. And, as if unlimited is not enough, nearly every month your analytics vendors release new features, you discover new analytics solutions, and as your business is more successful (hurray!) there is a new mobile app […]

Five Key Elements For A Big Analytics Driven Business Impact is a post from: Occam’s Razor by Avinash Kaushik

5 Must-Read Optimization Posts for the Week of May 30

If you want to increase ecommerce sales, you need to think beyond improving abandonment rates and checkout flow. In a new Inc. article, the CEO of Magento, one of the most popular ecommerce platforms, explains that the fast-evolving ecommerce landscape requires flexibility, engagement, and creativity. He also talks about the role content plays in establishing […]

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5 Must-Read Optimization Posts for the Week of May 16

Some designers talk about the need to “dumb down” an experience, but your users are smart than you think, says Rovert Hoekman Jr. in Fast Company’s Co.Design. A core component of smart design is human psychology. Ignore this and your app or site will ultimately suffer. He outlines 14 truths about customers that everyone should keep […]

The post 5 Must-Read Optimization Posts for the Week of May 16 appeared first on Brooks Bell.