Four ways to improve your copywriting vocabulary

  To write copy that sells, do you need a good vocabulary? Some people say it isn’t. They say that good writing uses words that are simple, and everyone knows all the simple words. There are indeed many obscure words like furnish that can almost a…

  To write copy that sells, do you need a good vocabulary? Some people say it isn’t. They say that good writing uses words that are simple, and everyone knows all the simple words. There are indeed many obscure words like furnish that can almost always be replaced with simpler words like give. In fact, […]