Everything You Need to Know About A/B Testing

A/B or split testing is one of the best ways to track your results. The concept is quite simple: test one variable against another. There are countless applications for A/B testing, whether you’re comparing variables in an ad, features on an app,…

A/B or split testing is one of the best ways to track your results. The concept is quite simple: test one variable against another. There are countless applications for A/B testing, whether you’re comparing variables in an ad, features on an app, your website’s layout, or anything else. In this guide, we’ll be sharing everything […]

The post Everything You Need to Know About A/B Testing first appeared on Loop11.

How to Plan for Product-Market Fit Before Launch

One of the key considerations before launching a product is to ensure that you have a strong product-market fit. On the surface, this may seem like a simple concept. However, product-market fit can be a tricky concept and is something you need to const…

One of the key considerations before launching a product is to ensure that you have a strong product-market fit. On the surface, this may seem like a simple concept. However, product-market fit can be a tricky concept and is something you need to constantly revisit at every stage of the development process. You need to […]

The post How to Plan for Product-Market Fit Before Launch first appeared on Loop11.