A story where data is the hero, followed by two mind-challenging business-shifting ideas. At a previous employer customer service on the phone was a huge part of the operation. Qualitative surveys were giving the company a read that customers were unhappy with the service being provided. As bad customer service is a massive long-term cost […]
Want to boost your digital trust? Studies show there’s an easy approach you can use.
Combining Behavioral UX and Usability Testing Data to Make Website Optimization Recommendations Combining the behavioral UX and usability testing data to analyze results and make recommendations for website optimization is the final step of the 4 Big UX Optimization steps. Learn how to analyze the data gathered from the prior steps to make recommendations and […]
By 2017, app downloads are set to reach 270 billion worldwide. So it’s fair to say that the app marketplace is pretty crowded. Any app that gives users a less than 5 star user experience is doomed to failure.
Here are 3 small but powerful UX tweaks you can make to your homepage to increase conversions.
Justinmind, a fantastic prototyping tool for websites and apps, has just released a new integration with Loop11 which makes testing your design a breeze.
Below we lay out the simple steps. In order to follow this tutorial, you …
Envato is an entirely bootstrapped company, creating and managing online marketplaces for creatives around the globe. They’ve been servicing millions of users and growing exponentially for the last 10 years. Now they are faced with a vexing problem of how …
Analysts, honestly, make the world go round when it comes to any successful business – yes, data is that important. As you might expect from any role, they also make a handful of important mistakes. I’ve written about the biggest mistake web analysts make. Today’s post is an adjacent mistake: The cardinal sin of spending […]