Combining Behavioral UX and Usability Data

Combining Behavioral UX and Usability Testing Data to Make Website Optimization Recommendations Combining the behavioral UX and usability testing data to analyze results and make recommendations for website optimization is the final step of the 4 Big UX Optimization steps.  Learn how to analyze the data gathered from the prior steps to make recommendations and […]

Calling the Media out for Misleading InfoViz

I was reading an article on my local news today and saw this graphic, apparently made for the article. Being from Alabama, and just a pattern-recognition machine in general, I immediately noticed it was an anomaly. The lightest pink surrounded on all sides by the darkest red? Unlikely. The writer helpfully provided a source though, … Continue reading Calling the Media out for Misleading InfoViz

Thoughtful and Fun Interfaces in the Reykjavik City Museum

I stopped over in Iceland on the way to a conference and popped in to the Reykjavik City Museum, not knowing what I’d find. I love the idea of technology in a museum, but I’m usually disappointed. Either the concepts are bad, the technology is silly (press a button, light some text), or it just … Continue reading Thoughtful and Fun Interfaces in the Reykjavik City Museum

Suck Less | A Plea For User-Centric Design: Powered By You!

Analysts, honestly, make the world go round when it comes to any successful business – yes, data is that important. As you might expect from any role, they also make a handful of important mistakes. I’ve written about the biggest mistake web analysts make. Today’s post is an adjacent mistake: The cardinal sin of spending […]

Suck Less | A Plea For User-Centric Design: Powered By You! is a post from: Occam’s Razor by Avinash Kaushik

Suck Less | A Plea For User-Centric Design: Powered By You!

Analysts, honestly, make the world go round when it comes to any successful business – yes, data is that important. As you might expect from any role, they also make a handful of important mistakes. I’ve written about the biggest mistake web analysts make. Today’s post is an adjacent mistake: The cardinal sin of spending […]

Suck Less | A Plea For User-Centric Design: Powered By You! is a post from: Occam’s Razor by Avinash Kaushik