Oh, Valentine’s Day! One of the finest days of the year, a day when ecommerce businesses can drive some serious revenue. If you are on the hunt for some fresh ecommerce marketing ideas or you just need some inspiration for … Continue reading →
Everyone wants a piece of the pie that it’s called Valentine’s Day. With men expected to spend more than $130 on average and women to spend on average at least $50, online marketers are dying to get a share of … Continue reading →
We talk about data every day – sessions, visits, conversions, pages, hits, etc. etc. etc. But sometimes we fail to understand how all of these metrics fit together and where they come from. Let’s take a look at how digital analytics tools organize data. All digital analytics data is organized into a general hierarchy of […]
The post Hits, Sessions & Users: Understanding Digital Analytics Data appeared first on Analytics Talk.
According to US National Retail Federation, in 2012 alone people were willing to spend on average $126.03 on Valentine’s Day for their significant other. In 2013, the spend went up to $130.97, so the total spend related to Valentine’s Day … Continue reading →
Here at PadiAct we are committed to growing your email leads & subscribers lists. This is what we know best, this is what we do for hundreds of online businesses. With this mission in mind we are constantly testing and … Continue reading →
Content Grouping is a useful feature that let’s you group your website or app content together and view aggregate metrics for each group. This is particularly useful if you have a lot of content to analyze. Rolling up your content, based on your specific business structure, is very helpful when creating dashboards and other custom […]
The post How to Use Google Analytics Content Grouping: 4 Business Examples appeared first on Analytics Talk.
Today everyone is creating content – lots and lots of content. Measuring that content can be a challenge given the sheer volume that’s out there. That’s where Google Analytics Content Grouping can help. This feature let’s you categorize your content based on your own business rules. Then, rather than view your data based on page […]
The post Dimension Widening: Import data directly into Google Analytics appeared first on Analytics Talk.
Implementing analytics, or any type of conversion tracking, is a big pain in the ass. There, I said it! But it’s been getting easier and easier with adoption of Tag Management tools. Google Tag Manager is going to make it even easier with the introduction of a new feature called Auto Event Tracking. Auto Event […]
What is conversion rate optimization? For bloggers, it’s a relatively simple desire that almost everyone has—you want more people to come to your website or blog and become loyal followers by providing their email addresses! For ecommerce sites, it’s more sales and items added to the cart. For service providers, it’s more contact forms and
The post A Starting Perspective: Preparing Your Site for CRO appeared first on Growth Giant.