The Future of Fashion: How Artificial Intelligence is Transforming the Apparel Industry

Annual AI spending is predicted to grow to $7.3 billion by 2022. Machine learning in retail is on the rise, so it’s no… > Read More
The post The Future of Fashion: How Artificial Intelligence is Transforming the Apparel Industry appeared first on Ret…

Annual AI spending is predicted to grow to $7.3 billion by 2022. Machine learning in retail is on the rise, so it’s no... > Read More

The post The Future of Fashion: How Artificial Intelligence is Transforming the Apparel Industry appeared first on Retail Performance Marketing Blog - CPC Strategy.

Top 14 Online Marketplaces, Ranked

As an ecommerce retailer, your success relies heavily on the online marketplaces you choose to do business in. Your marketplace determines your audience,… > Read More
The post Top 14 Online Marketplaces, Ranked appeared first on Retail Performance Ma…

As an ecommerce retailer, your success relies heavily on the online marketplaces you choose to do business in. Your marketplace determines your audience,... > Read More

The post Top 14 Online Marketplaces, Ranked appeared first on Retail Performance Marketing Blog - CPC Strategy.

The Best Ecommerce Landing Pages to Boost Your Conversions

When attempting to become the best eseller you can be, you may wish to take a few notes from some of the best ecommerce landing pages being published today. If developed and optimized effectively, an ecommerce landing page can become a major catalyst f…

best ecommerce landing pages

When attempting to become the best eseller you can be, you may wish to take a few notes from some of the best ecommerce landing pages being published today. If developed and optimized effectively, an ecommerce landing page can become a major catalyst for conversions. That’s because, when it comes to ecommerce, landing pages definitely […]

The post The Best Ecommerce Landing Pages to Boost Your Conversions appeared first on The Daily Egg.

Thank You + Brooks Bell’s Best of 2018

It’s January 3, and if you’re like us, you’re already heads down at your desk and neck deep in emails. But we’d be remiss if we didn’t take a minute to reflect on the previous year. In November of 2018, we quietly celebrated 15 years of being in business. When Brooks Bell was founded, experimentation was in […]

The post Thank You + Brooks Bell’s Best of 2018 appeared first on Brooks Bell.

It’s January 3, and if you’re like us, you’re already heads down at your desk and neck deep in emails. But we’d be remiss if we didn’t take a minute to reflect on the previous year.

In November of 2018, we quietly celebrated 15 years of being in business. When Brooks Bell was founded, experimentation was in its infancy. But despite all the changes we’ve experienced since then, one thing remains true: it is the opportunity to connect with so many interesting people that are solving big problems for their business that makes our work worthwhile. Thanks for walking with us.

A look back at some of our big moments from 2018

Winning like Winona

In January, our Founder & CEO, Brooks Bell, was recognized as one of 25 women who rocked digital marketing in 2017. Later in the year, she was also announced as a Southeastern Finalist for EY’s Entrepreneur of the Year award. 

We also celebrated 2017’s record-breaking growth, were recognized as Optimizely’s North American Partner of the Year, and we garnered our local business journal’s Best Places to Work award.

Getting Lit with Illuminate

Fun fact: We originally built Illuminate to help us better manage and iterate upon our clients’ tests. Over time, we got so much great feedback, that we decided to make it available to everyone this year.

Now, with a successful beta launch under our belt and even more new features being added to the software, we’re excited to see where this new endeavor takes us in 2019.

F is for Friends, Fun and…Fear?

In October, things got a little spooky around the office and it had everything to do with Scott, our Director of Sales, who decided to channel his inner Ellen Degeneres for the day (much to our colleagues’ horror). Watch the video if you dare.

Making Bacon for our Clients

Back in 2014, we set a Big Hairy Audacious Goal to achieve $1 billion in projected revenue for our clients. By the end of 2017, we’d reached $500 million. And this past December, we hit $1 billion. (cue ::gong::)

But we’re not resting on our laurels. We’ve set some aggressive goals for 2019, with a focus on personalization, and we’re pumped to get to work.

Brooks Bell takes the Bay Area 

In September, we officially opened the doors to our San Fransisco office. This decision came after years of working with clients on the West Coast and our desire to work even more closely with them. And with the Bay Area’s rich history of innovation, we can’t think of a better place to help more companies push their boundaries through experimentation.

Still Clickin’ 

Last May, we hosted our annual Click Summit conference. We might be biased but this remains one of our favorite events as it’s filled with meaningful connections and seriously impactful takeaways. 2019 marks our 10th Click Summit, and we’ve got big plans. Request your invite today.

2018 on the blog

 


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How to Use the Ben Franklin Effect to Increase Loyalty

If you can get a small favor from someone, they are more likely to grant you a bigger one.
The post How to Use the Ben Franklin Effect to Increase Loyalty appeared first on Neuromarketing.

Use the Ben Franklin Effect to Increase Loyalty

If you can get a small favor from someone, they are more likely to grant you a bigger one.

The post How to Use the Ben Franklin Effect to Increase Loyalty appeared first on Neuromarketing.

Make Ex-Amazon Prime Members Your New Loyal Customers

In May, Amazon announced one of its most significant changes to ever impact Amazon customer service – a steep 20% increase to the annual fee for Amazon Prime members. Amazon began rolling out the increase to renewing Prime members on June 16th. Accordi…

In May, Amazon announced one of its most significant changes to ever impact Amazon customer service – a steep 20% increase to the annual fee for Amazon Prime members. Amazon began rolling out the increase to renewing Prime members on June 16th. According to a recent survey by Effective Spend, 54% of Prime members are...

The post Make Ex-Amazon Prime Members Your New Loyal Customers appeared first on Conversion Sciences.

E-commerce Abandonment Rates

There are few key performance indicators that everyone focuses on for an e-commerce store: conversion rates, average order value and the number of monthly visitors. These metrics translate into money…

Please click on the title to read the full artic…

There are few key performance indicators that everyone focuses on for an e-commerce store: conversion rates, average order value and the number of monthly visitors. These metrics translate into money...

Please click on the title to read the full article!