The Crazy Egg Guide to B2B Blogging

the crazy egg guide to b2b blogging

Blogging is a powerful B2B content marketing tool. But many B2B content marketers aren’t getting anything close to its full effectiveness. So they conclude that blogging doesn’t work, or at least that it doesn’t work for their business. In fact, you could be reaping massively higher traffic, leads, and sales with a well-constructed blogging strategy. By the end of this guide, you’ll know why blogging works and how to create, implement, and measure a blogging strategy that will work for you. First, though… 1. Why Blog at All? Blogging regularly can lead to more traffic, more leads, and more sales….

The post The Crazy Egg Guide to B2B Blogging appeared first on The Daily Egg.

9 digital marketing trends to stay on top of in 2017

Reading Time: 8 minutesExpert: Rand Fishkin, Founder, MOZ Note: This section was originally published in Rand’s post on the Moz Blog “8 Predictions…Read blog postabout:9 digital marketing trends to stay on top of in 2017

The post 9 digital marketing trends to stay on top of in 2017 appeared first on WiderFunnel Conversion Optimization.