How Klickkonzept Used User Insights To Help Its Client Boost Revenue By 19.24%

About Klickkonzept Klickkonzept is a Germany-based, online-marketing-performance agency. It excels in services like SEO, SEA, CRO, social media, and E-Mail Marketing. With the vision of building a 360-degree online marketing concept, it helps its clients in boosting their website KPIs. Klickkonzept firmly believes that all online marketing practices go hand in hand. This case study […]

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How Tough Mudder Gained a 9% Session Uplift by Optimizing for Mobile Users

The following is a case study about how Tough Mudder achieved a 9% session uplift by optimizing for mobile. With the help of altima° and VWO, they identified and rectified pain points for their mobile users, to provide seamless event identification and sign-ups.  About the Company Tough Mudder offers a series of mud and obstacle […]

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“More than 10x ROI” for TSheets, a software company

TSheets provides employee time tracking and scheduling software. It serves more than 20,000 businesses across 100+ countries. A short video interview with the client A transcript of the video Angie: “They’re phenomenal and we’ve seen amazing results. It has made all the difference in the world to our business.” We’ve seen amazing results. Derrick: “We’ve […]

How we got a 157% increase for one of the world’s leading digital marketing teams

—Use these techniques on your own website. —How to profit from better navigation, forms and pricing. —Three techniques we recommend you use for research: (i) tree testing, (ii) customer-journey mapping and (iii) likes–dislikes maps. —Mastermind Sessions and the Wins Database—two ways we generate ideas. —Before-and-after images of winning A/B-tests. —To get an annotated PDF of […]

“Seeing growth quicker than we expected,” says Norman Records, an e‑commerce store

Norman Records is an online record store. It stocks hard-to-find music, particularly on vinyl. Econsultancy described Norman Records’ website as a “masterclass of ecommerce design.” Norman Records hired us to make the masterclass even masterclassier. A short video interview with the client A transcript of the video “Conversion Rate Experts (CRE) have always been on […]

How RuneScape Leveled Up Revenue Through Process-Driven CRO

The following is a case study about how RuneScape followed a structured conversion optimization (CRO) program to increase revenue on its website. About RuneScape RuneScape is a fantasy massively multiplayer online role-playing game (MMORPG). It was developed by Jagex and launched in January 2001. The popularity of the game is enormous. RuneScape has welcomed over […]

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How Dropbox does A/B-testing

We were recently invited to speak at Google’s European headquarters. For part of the session, one of our clients, Dropbox, kindly agreed to be interviewed by our co-founder Karl Blanks. It’s not often that you get to see inside companies as successful and inspiring as Dropbox. In the following video with Brian O’Sullivan—a Senior Growth […]