5 Must-Read Optimization Posts for November

Check out 5 must-read conversion optimization articles (plus one from Brooks Bell) that you might have missed this month: Optimizely Online Shopping Trends – Europe 2016. Ecommerce is the fastest growing retail market in Europe and with growth expected to reach £215.38 billion in 2017, it is becoming pivotal for online brands to keep their customers […]

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Get Inspired – Blow Your Mind Website Examples!

Are you in the market for a new website? Wondering what’s going on in the web design world? In our feature article, we’re going to help you get inspired with some blow your mind website examples. We picked these examples because not only are they attractive, interactive websites, but they are user-friendly and intuitive for […]

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Why we are Evolving into a Conversion Optimization Platform

Seven years ago, VWO was created with the aim to make marketers’ lives simpler. With its easy-to-use visual editor, it helped marketers focus on their main job (to increase conversions), than to chase the elusive IT team to get that A/B test running. In these seven years, searches for A/B testing have gone through the […]

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Improving eCommerce Site Speed

Increasing the speed of your website can improve search engine rankings, attract more traffic, lower bounce rates and lift in conversion rates. However, making an eCommerce website faster is easier said than done. Dynamic areas like Cart totals in the upper-right-hand corner can present caching problems. Many third-party JavaScripts are used, most of which are

Great resources: 42 tools for onboarding users, 10 tips for customer referrals, how to get enterprises to buy from you, and more

Here are some great resources we have recently shared with each other: Book summaries: The entrepreneur Derek Sivers reviews the books he reads. His list is becoming a great resource. Explainer videos: Most marketing explainer videos are bad. CGP Grey’s explainer videos aren’t trying to sell anything, but they are great. The one about “The […]