The AB test results had come in, and the result was inconclusive. The Conversion Sciences team was disappointed. They thought the change would increase revenue. What they didn’t know what that the top-level results were lying. While we can learn something from inconclusive tests, it’s the winners that we love. Winners increase revenue, and that feels good. The team looked…
The post 10 CRO Experts Explain How To Profitably Analyze AB Test Results appeared first on Conversion Sciences.
App optimization should be a part of any app launch or rebuild. In the same way that neglecting the basics of SEO in your website will render it invisible to a huge audience – creating an app, but neglecting the basics of app optimization, will mean missing out on a lot of opportunity in the search results.
The Ecommerce Quarterly for Q3 2016 has just been released. Download your copy of the report today. Mobile ecommerce passed desktop for the first time in Q3 Mobile traffic to ecommerce websites hit 52.3% in…
The Ecommerce Quarterly for Q3 2016 has just been released. Download your copy of the report today. Mobile ecommerce passed desktop for the first time in Q3 Mobile traffic to ecommerce websites hit 52.3% in Q3, according to Monetat…
I stopped over in Iceland on the way to a conference and popped in to the Reykjavik City Museum, not knowing what I’d find. I love the idea of technology in a museum, but I’m usually disappointed. Either the concepts are bad, the technology is silly (press a button, light some text), or it just … Continue reading Thoughtful and Fun Interfaces in the Reykjavik City Museum →
How would you feel if you asked someone at the store where an item was and they just stood there? You would probably get frustrated and move on.
Check out 5 must-read conversion optimization articles (plus one from Brooks Bell) that you might have missed this month: Optimizely Online Shopping Trends – Europe 2016. Ecommerce is the fastest growing retail market in Europe and with growth expected to reach £215.38 billion in 2017, it is becoming pivotal for online brands to keep their customers […]
The post 5 Must-Read Optimization Posts for November appeared first on Brooks Bell.
Landing pages have become a must have for all digital marketing campaigns. They are designed to compel your website visitors to convert on the campaign that drove them there, by collecting…
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Robert Cialdini offers a surprising number one sales rule in his book Pre-Suasion.
Are you in the market for a new website? Wondering what’s going on in the web design world? In our feature article, we’re going to help you get inspired with some blow your mind website examples. We picked these examples because not only are they attractive, interactive websites, but they are user-friendly and intuitive for […]
The post Get Inspired – Blow Your Mind Website Examples! appeared first on Landing Page Optimization Blog.